The Selling Process

We approach the selling of your property as a TEAM effort. Our mission is to sell your property for the highest price in the least amount of time with the fewest number of problems.

Suggestions for Selling your Home

In order to compete effectively with other sellers, homeowners must present their homes in an attractive and desirable condition. REMEMBER… YOU HAVE ONLY ONE CHANCE TO MAKE A GOOD IMPRESSION.

  • Obtain a pre-sale home inspection. This will eliminate any problems when a contract is submitted. Make sure that all items on the home inspection are corrected.
  • Homebuyers look at the way a house is kept. In addition to all rooms in your home, also clean windows, flooring, light fixtures, etc.
  • Paint and touch-up. Your home will show best with a fresh coat of paint, clean carpet, and a pleasant aroma. If you choose to repaint or replace carpet, think neutral. Stay away from bold colors.
  • Replace or repair things that have minor problems such as dripping faucets, loose knobs, sticky doors, faulty plumbing, broken cabinet doors, cracks in the walls, etc. If something needs repaired, fix it.
  • Create an illusion of more space by rearranging or removing furniture, collectibles, clutter, off season clothing, etc. Clean out all closets, attic areas and storage space to create a neat and organized appearance. If necessary, rent a storage space.
  • Keep the kitchen and dining areas neat and clean. Make sure all appliances are spotless and in working order. Keep kitchen countertops free of clutter.
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Showing Your Home

When your home is being shown, following these simple steps can help make a positive experience for a potential homebuyer.

Keep You Home Looking Like a Showroom
When you leave the house in the morning or during the day, leave it as if you know it is going to be shown. Pick up any items not in their proper place. Straighten countertops and make beds.

Create an Ambiance
Make your home feel inviting and cozy. You want the potential homebuyer to see themselves living here. Keep fresh flower arrangements in the home or light a fire in the fireplace. Light candles or simmering pots to give off a good aroma. Turn off the television but turn on light music. Turn on all the lights and open all window treatments to make the home bright and cheery. Think what would be inviting to a potential homebuyer.

Prepare for the Potential Homebuyer
Set out any brochures or property information that you may have. If the potential homebuyer is interested in making an offer on your home, we want them to have all the information they need to write up an offer on the spot. Also, post any notes on doors with pertinent information such as “DO NOT OPEN” or “CLOSE WHEN DONE”.

Arrange for Pets
Keep pets out of the way, preferably out of the house. Many people are uncomfortable around animals and may even be allergic to them. If you keep them in the house, use a kennel box or put them in a room with a note on the door saying “DO NOT OPEN– PET INSIDE” or “FRIENDLY DOG-OK TO LET OUT”.

Leave the Premises
Take a short break while your home is being shown. Potential homebuyers are intimidated when Sellers are present and tend to hurry through the house. Let the potential homebuyer be at ease while the showing agent is doing their job.

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Selling Price VS Timing

Timing is extremely important in the real estate market. The above graph illustrates the importance of placing your property on the market at a realistic price and terms from the very beginning. A property attracts the most excitement and interest from the real estate community and potential buyers when it is first listed; therefore, it has the highest chance of a sale when it is new on the market.

The Importance Of Intelligent Pricing

As the triangle graph above illustrates, more buyers purchase their properties at market value than above market value. The percentage increases even further when the price drops below market value. Therefore, if you price your property at market value, you are exposing it to a much greater percentage of prospective buyers and you are increasing you chances for a sale.

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